Services

Do you have a great idea? Would you like to expand or enhance your existing organization? Are you looking for direction?

It’s simple, our one-on-one coaching will save you years of valuable time and money!  When considering the substantial activity of starting a new venture or expanding your existing business into new markets, you can avoid costly mistakes by utilizing the skills and knowledge of a professional. 

What we do:
Training in the areas of import export basics, communication skills, and sales techniques that will help move your business to the next level. We also provide coaching in the areas of developing international marketing plans and strategies. 

What we don't do:
We do NOT provide expertise on processing paperwork or compliance forms. We deal with high level management and leadership thinking.

Marketing Review, Assessment & Strategic Planning

Tell us about your goals and objective. Let us help you with an integrated marketing strategy that will take your organization to the next level.

Marketing Plans

Let us create an integrated marketing plan to help achieve your goals and objectives.

• Strategic Planning with Leadership
• Marketing and Communications Assessment
• Online marketing needs assessment
• Online marketing strategy development
• Email marketing strategy and plan creation
• Staff Training & Implementation
• Marketing & Communications Plan Development and Implementation
• Results review and analysis

Phase 1:

• Professional assessment of your current situation and needs, research, recommendations outlining initial courses of action required in order to work towards achieving your international trade goals.
• One-on-one coaching
• Needs Analysis

Phase 2:

• Assess operations
• Develop and implement an International Marketing Plan
• Develop and implement an Organizational Development Plan
• Develop and implement a Communication Plan

Phase 3:

• Implement an Employee Development and Training Program
• You must develop dedication among the employees and champions who will be key players in the implementation process below.
• Training of your team on the topics of import export basics and sales techniques for finding international prospects.

Phase 4:

• Ongoing monthly support and Follow-up
• Ongoing coaching and leadership training

Depending on your needs, referrals to specific contacts will be included with recommendations such as Government and private sources for import/export programs, resources, links, financing, as well as key buyers and suppliers.

We can help you to reach new markets with your existing products, or assist you in starting a new venture by finding foreign products to import or Canadian products to export.

Some additional points to consider about our Coaching Services:

• Coaching is available via email, upon receiving payment.
• Consulting is available in person or via email, upon receiving payment.

Hire Jennifer Henczel as your in-house international trade specialist

Your organization may also invite The Import Export Coach to speak at your next event. For speaking and presentation topics click here